Take it to market
Building your formula with Genie is free. When you are ready to make it real, own your manufacturing-ready formula for $1,500, chemist reviewed and yours to take anywhere. Or let us produce it for you: we match you with a manufacturer and confirm your per-unit quote, with nothing charged until you say yes. A custom formula traditionally runs $7,000 to $30,000. This is a fraction of that.
$1,500 to own your formula, credited toward production. Production priced per order.
What's included
Own a manufacturing-ready formula, or let us produce it for you. Clear pricing, no hidden costs, and nothing charged for production until you approve the quote.
Your formula reviewed by a qualified chemist for stability, safety, and manufacturability, with category-correct nomenclature, functional percentages, ingredient roles, and regulatory considerations.
A full specification sheet with batch instructions, stability guidelines, QC parameters, and packaging specs. Drop it into an RFQ email, no rework required.
Own Your Formula is exactly that. The formula and the tech pack are yours to take to any contract manufacturer you choose. No royalties, no lock-in.
When you choose Produce, we match you with a vetted contract manufacturer who shares a per-unit quote at your quantity. Nothing is charged until you review and approve the quote.
Production starts with samples so you can hold the real thing before you commit. Approve them and we coordinate your full production run with the manufacturer.
How it works
01
Pitch your idea in chat. Genie develops a custom formula with you and shows you the full recipe, free. When it feels right, you are ready to make it real.
02
For $1,500, a qualified chemist reviews your formula and we deliver a manufacturing-ready tech pack. It is yours to take to any manufacturer, and the amount is credited toward Production if you make it with us.
03
Tell us how many units you want. We match you with a manufacturer who shares your per-unit quote, you approve samples, and we coordinate your production run. Nothing is charged until you approve the quote.
Who it's for
You have the idea and the audience. You don't have a chemist on retainer or a CM rolodex. We handle the technical side so you can focus on your brand.
You've been the marketing engine for other people's products. Now you want your own label. Skip the agency markup and go from idea to shipping.
Your second SKU, line extension, or new category. Bypass months of formulation back-and-forth and ship the next product in weeks.
Chemist-reviewed and manufacturing-ready, yours to take anywhere. Credited toward production when you make it with Genie. Ready to produce? We match you with a manufacturer and confirm your per-unit quote, priced per order.
Bigger run or multiple products? Contact us.
FAQ
Book a free 30-minute consultation. We'll discuss your product vision and the best way to take it to market.